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Content Is the King, and We Are Kingmakers
A type of inbound marketing, content marketing focuses on written material, graphics, videos, and any other form of readable or consumable asset.
A content strategy is the detailing of your company’s plan to achieve its content-related goals. Propel Theory’s content marketing focuses on attracting visitors to your website, building trust with new and existing customers through high-quality authentic material, engaging audiences, and converting them into paying customers.
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Woo your Customers and Get Ahead of your Competitors with
Content Marketing Services Offered by Propel Theory
While many agencies will want to dive right into content creation, Propel Theory understands the need for content marketing strategy. A strategy will help you formulate a better understanding of where you stand currently and what you need to do to get to what you want to be which in this case is getting their message out effectively by creating content that drives their business.
Propel Theory’s content writers can help you develop content that incorporates SEO best practices while also creating pages that are compelling enough to turn visitors into leads or customers. We are experienced in writing website copy that tells your brand story and helps generate a positive impression of your business on the web.
Companies need to have a comprehensive SEO strategy when it comes down to digital marketing. Your website should be properly formatted for search engine crawlers to better interpret your site and determine its purpose. Our consultants will deliver a detailed report containing errors that are impeding your company from digital marketing success and can also recommend updates accordingly.
Propel Theory’s infographics help to break down complex topics into easy-to-understand visual content. Our creative team works with content writers, strategists, and project managers to build compelling brand-centric stories through high-quality custom graphics, such as 2D images, characters, and illustrations. They also utilize themed icons when combining graphs, diagrams, and data that properly illustrate your concepts and ideas.
We utilize data-driven expertise and promotional best practices to create newsletters that engage your email list. Our writers also craft press releases and promotional emails and distribute them across distribution lists to share customized illustrated brand updates, events, and promotions.
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Why Do You Need Propel Theory’s Services for Content Marketing?
Thanks to on-demand platforms and devices, consumers have control now when it comes to what types of marketing experiences they indulge in.
Here are some of the reasons why Propel Theory is the best content marketing agency out there.
- Propel Theory specializes in identifying opportunities, executing strategic campaigns, and amplifying them through relevant digital channels.
- To help you succeed, we have a team of digital marketing experts to get the work done for you so you can focus on running your organization.
- Propel Theory specializes in content that converts for your business. We aim to drive more sales so that you can grow your business.
- Outsourcing may seem expensive, but the time savings alone can amount to a much higher ROI.
- Propel Theory can help you find ways to improve your strategies along with presenting brand new opportunities that may have previously been considered out of the question.
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FAQs
Content marketing is a way to grow your audience and create demand for what you’re selling or even let people know your business exists in the first place. They’ll be able to get an understanding of just what it is you’re providing and you will hopefully convince them if they’re interested in knowing more. Content marketing is a way to attract, engage and capture an audience within your niche. Content is any form of social media (video, audio, images) related to your industry. It establishes credibility, builds trust with prospects, and keeps your brand at the forefront of their mind when the time comes to buy.
The three main types of content are audio, visual, and written.
Content marketing is a form of inbound marketing, which focuses on attracting customers through research on their own time. This means that you’re not bombarding them with advertisements during their favorite TV shows or waiting for them in busy intersections throughout town. Instead, you offer information when they’re researching the types of services and/or products that you sell so that this information catches their interest instead of attention.
A content marketing agency engages with clients to formulate strategies that help promote the growth of websites and their overall online business. To do this, content agencies may write blog articles relating to the company they are servicing, run social media promotions, or manage other types of online marketing efforts related to specific business needs.
Agencies are not in your direct employment, but this doesn’t mean you will have no oversight. It can take a bit of time to get things set up with an agency before you can start to see the results of their work. However, this is in no way comparable to how long it takes to hire and train people for new positions if you were to employ more workers. When using an agency in general it means you don’t have to worry about handling all of your marketing efforts yourself – they should be able to do the job effectively without any decline or drop in quality or other concerns.
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